Zack Danger Brown thanks supporters in a YouTube video Sunday. The total then was a paltry $5,000. (Source: YouTube)
Zack Danger Brown's potato salad Kickstarter started off simple enough. 'Basically I'm just making potato salad,' he wrote. 'I haven't decided what kind yet.' (Source: Kickstarter)
(RNN) - It is still an insanely good week for America's third favorite potato-related side dish.
The potato salad fundraising campaign on the website Kickstarter hit the $50,000 mark Tuesday, with 3,858 backers. The amount is quintuple the already stupefying $10,000 tally it was at the same time the day before.
The project's founder, Zack "Danger" Brown, crawled out of the fetal position - you have to figure, right? - to join the gang Tuesday on Good Morning America.
"I could’ve never imagined it," he said. "At Day 1 we had $200, and I thought that was way too much money. I was overwhelmed at the idea of making $200 worth of potato salad."
Brown, donning an "I just backed potato salad" T-shirt, seemed stunned by the support but took it in stride. His original goal was $10.
The Columbus, OH, resident (who has never made potato salad before) again invited "the entire internet" to his hometown for a giant party. A Google search shows potato salad can be purchased in a 5-pound tub for $13.29 retail, so $50,000 would buy about 18,811 pounds of the stuff - just for frame of reference.
Each person who committed $3 or more was promised a bite. Looks like many will need to travel, as folks from more than a dozen countries chipped in.
Kickstarter's rules prevent Brown from making only a normal amount of potato salad - say $5,000 worth - and donating the rest of the cash to charity. This ensures donors don't end up accidentally funding a cause they disagree with.
He said on GMA that he was crowdsourcing an idea to "do the most good" with all the money he had gotten from crowdsourcing.
"I've asked people on Twitter and I want to ask people here today just how we can take this moment, this campaign and this money and do something good with it," he said.
He plans to elect a recipe democratically as well. There's a trend emerging.
Despite the movement growing larger than a boy and his spuds, Brown assured everyone he still plans to make some himself.
"I think I still need to do it, right?" he said. "It would be crazy if I never made potato salad."
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