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SOURCE The Food Journal
The Food Journal Will Provide an In-Depth Analysis on One Topic Important to the Entire Food Chain. First Issue Examines Proposition 37.
SANTA MONICA, Calif., Feb. 19, 2013 /PRNewswire/ -- Phil Lempert, a food trends, safety and retail expert and editor of The Lempert Report, and Harriet Hentges, Gene Kahn, and Marty Strauss, founders of Hentges, Kahn, Strauss, LLC, a leading food and sustainability consulting firm, today announced they have teamed to create a new publication titled The Food Journal.
The Food Journal is a unique and in-depth e-newsletter providing bi-monthly unbiased analysis and commentary. Each issue examines one timely topic as it relates to the food chain from soil to shelves. In addition, each issue contains dozens of links within the body of its copy to provide comprehensive information about the particular subject. As a result, The Food Journal also functions as an annotated bibliography on a specific topic.
"A need for credible, focused and timely analysis on one critical issue is a missing piece in the abundant, but not always accessible, information flow available to executives in the food industry," says Harriet Hentges, partner, Hentges, Kahn, Strauss, LLC. "The Food Journal promises a compact 360 degree view that is both reader friendly and time sensitive."
"The food industry is driven by politics, science, technology, environmental challenges, marketing and culinary affinities," says Phil Lempert. "On any given controversy affecting the industry as a whole, it's imperative to understand the scope in seeing its application to one specific sector of the industry. With The Food Journal, a farmer will now have the opportunity to understand a grocery store owner's point of view or a biotech engineer to see the point of view of the dietitian."
Each issue of The Food Journal has a team of experts that will provide creative and effective commentaries built into the copy alongside the various other hyperlinks. In addition, each issue projects a future forecast for the topic beginning with the first issue about Proposition 37 titled "Coming to the Cross-Roads with GMO-Free Labeling." Future topics will include the Fate of Food Stamps (SNAP).
The Food Journal editorial team includes:
For more information or to subscribe, please visit the website at http://www.thefoodjournal.com/signup/.
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